MODULE 1 - Introduction

What you can expect from this course, what will not be covered, and some assumptions that underly the teachings of this course. This module will also provides a brief overview of each of the course modules.

MODULE 2 - Getting Started With Google Ads

Some basic fundamentals to help you get familiar with Google Ads. This will lay the ground work for all of the promotional strategies that will be covered in later modules. 

MODULE 3 - Promotion Goals

Determining the actual goal for your campaign is the first thing you need to do before you begin any type of promotion. The campaign you run will depend heavily on what your goal is.

MODULE 4 - Social Proof

When you're first getting started promoting your music videos, you may just want to get as many views as possible as quickly as you can. In this module you'll learn how to get lots of views without spending a lot of money.

MODULE 5 - Engagement

A lot of views doesn't necessarily mean a lot of fans. Promoting your music video is about more than view counts. This module is about getting your video in front of the right people, so you can grow your fanbase.

MODULE 6 - Intelligent Growth

In order to scale up your promotions, so you can reach as many new fans as possible, you're going to need to get a "monetization strategy" in place. This means you actually make money from promoting your music videos.

MODULE 7 - Advanced Strategies

Once you become familiar with the promotional strategies in this course, you may want to experiment a little. In this module you'll learn some more advanced ways to improve your campaigns for better performance.

MODULE 8 - Wrap Up

In this final module, we'll recap what was covered in the previous modules, and cover some final tips to help you get the most out of the strategies you learned.